Kayser Lingerie are caught up in a social media storm today after tweeting the following…
Kayser Lingerie #KayserMaleInsider Tweet that caused the furore
Not exactly an “on brand” message, with the twittersphere blowing up with most respondents seeing the tweet as sexist or worse.
2012 is done and dusted, and now that we’re ready to take on 2013 I thought it would be right to put my thoughts down on where I see the future taking us.
Facebook has been the frontline for most social media marketers. With more than a billions user accounts, including more than 12 million Australians, and a highly engaged audience it’s been the perfect game so far for the Big Blue F. Brands have been able to generated hundreds of thousands, sometimes even millions, of fans that were happy to receive your messages inside updates from friends and family.
But with changes to EdgeRank and the sheer overwhelming amount of ‘noise’ on Facebook that’s now changing.
Danny Bishop 